Custom Pawnshop Marketing & Advertising Plans
Having a great marketing and advertising plan is one of the biggest things that we help clients achieve. Because this is true, we not only offer this as a standalone service but have perfected how to grow your pawn balance and retail sales spending little or no money to do so! Our marketing and advertising plans and business development training allows our average clients to see increase of 20-30% in loan balances as well as 30% in sales or more. Want to find out how?
For Our Marketing Plans, Here is Just Some of What We Cover
Internal Marketing & Advertising Plan (within your store and including with your staff) to maximize the purchases and level of business done with customers who already come into the store.
External Marketing Plan to help drive traffic into the store that doesn’t normally come in or are not normal existing customers. This is the key to driving new business!
Cross Marketing to customers- We will teach you how to effectively market your retail sales to your loan customers and vice versa. You can grow your business by 20-30% just doing this!
Marketing to Prior Customers is Essential. How do you get them to come back in to the store is the $10 Million question. We can help!
Customer Loyalty Program is also key because you want to maximize and reward the extras use of your services by your customers.
Employee Commission Program. We will help you identify what we think is the best employee incentive program in the business and we are certain it will work to grow your business.
Social Media Presence and sales plan is essential because much or your inventory can be sold just by showing it on social media. We can show you how to do it better than anyone else.
Online Sales– we will review what you are doing for online sales and help you create a more effective online sales process and plan.
Text Reminders and Marketing are essential in this day and age and now are supported by most, if not all, pawn software. We will teach you how to market your business using this program like never before.
Email Marketing is also essential and even though it has been in use for many years, is not done properly in most cases. We will help you create or get the best results from your email marketing plan.
Website SEO review and suggestions- We will do a thorough review of website and how it is ranking including the exact tools that Google uses to rank your site and offer tons of suggestions and tools that will help more and more people find you and use your services.
Missed Opportunities– During our time with you to develop this marketing plan, we will also help you define your missed opportunities in your current process and operations and help you plan to capture more of those missed revenue chances.
We will do all of these things and more for you as we help you create the best marketing & advertising plan possible. We are so certain that this service can help you grow your pawn business that we guarantee its success. For pricing please contact us directly or call us with any questions at 727-580-5876.